Are you tired of being the best kept secret in the parent-youth industry? You know that both parents and youth are finding resources online more often – but they aren’t finding you. What should you do? A successful visibility strategy includes both optimizing your website for search engines and social media engagement. Optimizing Your Website ...…
I just love questions because it gives me a chance to help you with exactly what YOU need, instead of what I THINK you need. IAPCAC members have a live Q&A every month but everyone is welcome to post a question on the blog or my Facebook Page. So this is a question from last ...…
With over 3 million users and growing fast, Pinterest has become the “rising star” of the 2012 social media scene. It is responsible for more direct traffic referral than Google+ or Twitter. And, since the demographic skews female – using Pinterest is a great way to reach out to moms. So, now you might be ...…
I woke up this morning to read a request for suggestions from a member of an online community I belong to. As I shared my thoughts, I realized that this is a very very common challenge for Parenting Coaches and Consultants, specifically. Yes, most all businesses wonder who is listening but we tend to be ...…
As a parenting coach, or someone with a business working with young people, you know first hand how important it is to get your message out via social media. Youth and parents alike use Facebook, Twitter and other social media channels to find services and just to keep with what is going on within their ...…
If you want to make 2012 a year where you become the recognized expert in your field, you need to get your name out there. But how can you do that when you have limited resources to spend? Think about using publicity. And you CAN do it. It merely takes time – and a strategy. ...…
“Who do I want to work with? One of the biggest mistakes I see clients, especially at the beginning, make in their business is to answer the question with “anyone I can get”. Here’s a quick story to illustrate why this doesn’t work. Imagine standing in the middle of a huge baseball stadium, blindfolded. Your ...…
I see so many youth-serving executives doing stuff because they think they should or someone said they should. Well I am here to tell you “that is hogwash”. Stop blogging if you hate it. Stop doing a newsletter if you dread it. Stop doing weekly workshops if you don’t have time. STOP! STOP! STOP! But ...…
I promised to write some posts to help the youth-serving executive that has moved beyond the Newbie stage so I begin this joy with a series of 14 posts. Well you know me, 14 may easily turn into 28. First let me begin by reminding you of the importance of building the relationship. THAT is ...…
You are a youth-serving executive. You may own the business or you may be the CEO or the Executive Director of a youth-serving organization. No matter what the arrangement, you are responsible for keeping the program going and growing. Regardless to what the economy says, people have money. They are just being VERY selective on ...…
So here’s the thing: You have a BIG heart and awesome services to empower youth, Right? Right? BUT there is a business side to your youth-serving program that must be mastered if you are going to survive, let alone thrive. Many of the youth-serving executives I meet are secretly drowning. They have great ideas for ...…
Let’s be honest. Rome was not built overnight and neither will be a successful youth-serving program. You really MUST have a plan if your program is going to succeed. And if you are going to empower youth, you must have a program, Right? So from where I sit, youth sucess is a two fold process: 1. Your ...…
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Yes, the summer is upon us but it does not build success when your business shows up in shorts & flip-flops. Dress appropriately!
The finish line is near. What 3 things must you complete today for your week to be a success?
3 Mistakes Business Owners Make When They Learn Something New . tinyurl.com/c4gqjfq
WHAT? Stop the presses, it's time for The Youth Success Show. @sarahnewton and I will be looking for YOU! ow.ly/aYPpw
Parent & Youth Coachsultants . . .YES, even I get blinded by BLING! Here’s what I do and so can you. ow.ly/aWJOz
